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  • cover-mobile-report.jpg
    Mobile site development on par with desktop sites, new IAB Europe research shows

    Brussels, 27 September 2016 – As mobile takes centre stage, advertisers are taking advantage of its growth to engage with key audiences, the second IAB Europe Advertiser Mobile Audit reveals. More than 80% of the top retail and finance advertisers have a mobile optimised site and over half use responsive web design.

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    Global Mobile Advertising revenues surged to €37 billion ($49 billion) in 2015
    Mobile display continues to outpace search and grew by an exponential 92.6% to €19 billion ($26 billion)

    Brussels, 22 September 2016 – IAB Europe and IHS revealed their global figures for mobile advertising revenue today. The figures show that mobile advertising growth continues to accelerate and increased 68.2% to €37bn ($49bn) in 2015 from €22bn ($29bn) in 2014, driven by a mobile first consumer world and improving marketing technologies.

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  • LinkedIn_Logo.svg.png
    LinkedIn and Httpool extend ​their partnership to Austria and Switzerland
    The world's leading business network selects ​Httpool as its exclusive sales partner in Austria and Switzerland.

    With nearly 400 million users in 200 countries, LinkedIn is the world's largest social network. Since September 2015 Httpool exclusively represents, LinkedIn across 17 countries in Central Eastern Europe, including Russia, Greece, Hungary, Slovenia, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Slovakia, Macedonia, Romania, Serbia, Albania, Ukraine, Latvia, Estonia and Lithuania. From March Httpool will support advertisers and agencies in Austria and Switzerland as well.

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    Croatian National Tourist Board and Httpool effectively spoke to Americans and won a prestigious award

    Ljubljana, 9th November 2015 – At this year`s City Nation Place forum in London on 4th and 5th November Croatian National Tourist Board supported by Httpool were announced winners in the category "Best usage of social media". Campaign won among strong competition as example of effective practice in place brand strategy development. The campaign became mysterious star of advertising on the American Super Bowl spectacle.


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    Httpool partners with LinkedIn in 17 markets in Central Eastern Europe

    Httpool is pleased to announce exclusive sales partnership with LinkedIn in 17 Central East European countries including Russia, Greece, Hungary, Slovenia, Bosnia & Herzegovina, Bulgaria, Croatia, Czech Republic, Slovakia, Macedonia, Romania, Serbia, Albania, Ukraine, Latvia, Estonia and Lithuania. Advertisers and media agencies are now able to engage with Httpool’s teams across these markets and start advertising on LInkedIn.

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  • 2015 Httpool international CEE and Asia.png
    Httpool and clipkit join forces to expand video syndication and ad technology across 21 countries
    • Cooperation enables publishers, video producers, and advertisers in 21 Central and Eastern European and Asian markets to make the best out of video marketing

    clipkit (www.clipkit.com), the Berlin-based company will supply its proven and flexible syndication and marketing technology to the international cross channel advertising network Httpool (www.httpool.com). Founded in 2000, Httpool’s team of more than 150 experts enables over 3,000 publishers to monetize their websites and more than 1,500 brands to reach their audience via integrated advertising campaigns across channels and devices.

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  • 2014.08.26 Twitter partners with Httpool.png
    Httpool partners with Twitter to extend Twitter Ads to five new countries
    Httpool has been appointed by Twitter as its ad sales partner in a further five countries (Slovakia, Greece, Hungary, Albania and Kosovo).

    Brands and marketing agencies across these five countries can now work closely with a local team to help them use Twitter ad products to amplify their Twitter reach.

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  • super_bowl_croatia.png
    Httpool, Croatian National Tourist Organization and Twitter with a successful Super Bowl 2015 story
    Impressive real-time marketing campaign on Twitter with international reach

    Httpool, Croatian National Tourist Organization and Twitter teams joined forces and leveraged the power of Twitter's platform and the euphoria of the 49. Super Bowl for a successful viral real-time campaign. 

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    Twitter Ad’s gladly welcomed by Croatian advertising professionals
    Twitter and Httpool hosted an official Twitter Ad Sales event in Zagreb, following Twitter’s Ads launch in Croatia in August.

    Twitter Ads launch enables brands and marketing agencies in Croatia to work closely with Httpool team and help them use Twitter ad products in order to amplify their organic activity.

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  • 2014.08.26 Twitter partners with Httpool.png
    Httpool partners with Twitter to bring Twitter Ads to Russia
    Httpool has been appointed by Twitter as its ad sales partner in Russia.

    Brands and marketing agencies across Russia can now work closely with a local team to help them use Twitter ad products to amplify their organic activity

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